Press Release – July 16, 2025
SunIce Festival 2025 – Ascona
SECURE YOUR SUMMER: SUNICE FESTIVAL RETURNS TO ASCONA
After a successful debut in 2024, the SunIce Festival returns to Ascona for its second edition – bigger, sunnier, and even more stylish. From September 18–20, 2025, the iconic Seven Senses venue at Lido di Ascona will once again transform into a vibrant festival paradise on Lake Maggiore. With a world-class international line-up, a newly designed festival village, and an exclusive VIP area, the 2025 Summer Edition promises an unforgettable season finale at one of Switzerland’s most beautiful summer locations.
YOUR SUMMER CLOSING WITH HUGEL, LEVI, LILLY PALMER & MORE
Framed by palm trees and boho vibes, the SunIce Festival delivers the perfect soundtrack to close out the summer. First announced acts include HUGEL, Lilly Palmer, Levi, and WhoMadeWho, bringing electronic energy straight to the lake – with reimagined stage concepts and an expanded MainStage. More artists will be revealed soon.
Line-up Visuals & Artist Graphics: Ascona Artists 2025
NEW HIGHLIGHTS & EXPERIENCES
In collaboration with our partner Seven Senses, SunIce 2025 sets new standards:
- A newly designed VIP area with extra comfort and elevated views
- An atmospheric, thoughtfully curated festival village
- Hotel packages in Ascona, Locarno, and the surrounding region
- Shuttle options from Zurich for day-trippers returning home at night
- Exciting new brand partnerships
- Water activities, excursions, and surprise moments to be announced soon
Following over 20,000 visitors in 2024, the SunIce team is expecting thousands of guests from all over Switzerland and beyond. The festival brings not only fresh energy to the region, but also valuable momentum for local tourism and hospitality during the post-season.
STATEMENT FROM LORIS MOSER, FOUNDER & CEO SUNICE FESTIVAL
“After our first successful edition in Ascona, we can’t wait to raise the bar even higher. The mix of beach vibes, top-tier artists, and our unique festival style makes SunIce Ascona a true summer highlight – and the perfect way to close out the year.”
GET YOUR TICKETS – AUGUST 1 SPECIAL DEAL
Phase 3 ticket sales are now live until August 5.
Special offer: On August 1, 2025, we’re celebrating Switzerland’s national holiday with an exclusive ticket discount– only at sunicefestival.ch.
More info, tickets & hotel offers: www.sunicefestival.ch
For press requests, media accreditation or interview inquiries, the SunIce Team is happy to assist.
Follow the Sun. Secure your Summer. See you in Ascona!
All press images and visual assets: available here
